With a background in Film and Graphic Design, I began my creative journey as a video editor and animator at MITx, where I worked on editing and animating online courses. My fascination with visuals and storytelling led me to pursue an MFA in Film and Cinematography, and later, an MS in Experience Design. That’s when design became more than just visuals for me. It became a way to craft with intention and tell a story through every detail.

Working as a designer across PR and advertising agencies, I kept noticing the same issue: a disconnect between who a brand is and how it shows up. Their identity and image weren’t aligned, and clients could feel it.

I aim to bridge that gap. I bring clarity and character to every project by blending traditional design principles with modern strategy and storytelling because the right brand should resonate and connect with its audience.